It is a capably ... fact that search ... cherish ... textual content above ... However, in our ... many ... websites are at a loss as soon as required to generate
It is a well received fact that search engines
simply adore (relevant) textual content above anything
else. However, in our experience many corporate web
sites are at a loss in the same way as required to generate search
engine optimized content, be it for cloaking, be it
for more standard techniques of optimization.
Yet, quite a few of these companies keep amused a
plethora of textually rich material which would
literally be gobbled occurring later glee by the search engine
spiders. These are typically files in Adobe Acrobat's
PDF format featuring manuals, features lists,
technical specifications, White Papers, and the like.
Unfortunately, PDF files are not, as a rule, spidered
and indexed by any of the major search engines. (The
notable exception being - as of fairly recently -
Google.) Of course, the PDF format is widely favored
because it allows for easy furious system transfer of
formatted documents. every the recipient has to pull off to read
them is to download Adobe's clear Acrobat Reader program
which plugs itself into the major browsers upon
installation.
Don't allow this material lie approaching unused search
engine wise! Convert it to text format at every costs,
set it going on as tolerable web pages subsequent to full navigation
elements, mad partner to these pages from your index
page (invisibly, if you must) and accept it to every the
search engines. It may actually pretend wonders for your
rankings and the cause offense loss of formatting and layout
offered by the PDF format is more than made happening for by
enhanced visibility and positioning in the search
engine's indexes!
No comments:
Post a Comment